31 December 2014
Three of the most anticipated ‘missing’ iPhone 6 features –wireless charging, military certified shock proof protection and extra battery – are for the first time all available in one new patent pending, first-of-its-kind innovation for the iPhone 6.
Dog & Bone’s Good Design Award winning and Made for iPhone certified innovation is the first shock proof wireless charging case for the iPhone 6 – military tested, with fast Qi-compatible wireless charging – even faster than a standard cable charge, and with a lightweight module battery solution.
The new Backbone iPhone 6 release coincides with a recent announcement by the Wireless Power Consortium of a major expansion of Qi wireless chargers to airports, offices, restaurants and hotels internationally totaling over a million locations and 30 countries, and signalling the entry of Qi wireless charging into mainstream adoption phase.
In addition to its military rating (MIL STD 810F) to handle knocks and drops to 1.22 metres, and charging speed, the Backbone induction charging case includes design aesthetics and a combination of features not previously available for the iPhone 6 and 5, and follows Dog & Bone’s release in 2013 of another world first innovation – the first topless direct touchscreen waterproof smartphone case.
The Backbone iPhone 6 wireless charging case is merely 12 mm slim, enjoys a slightly raised rim around the front edge to help protect the touchscreen, a rubber overmolded non-slip exterior with a stylish bespoke pattern, is Made for iPhone (MFi) certified, Qi compatible, shuts off once device is fully charged, enjoys direct access to ports for traditional charging and syncing, includes a screen protector and has a 1,500mAh battery option for extra power. The charge pad is designed with a slight rim for easy placement of your phone. .
Dog & Bone Founder and Director, Mr Lee Ranchod, says wireless charging is ‘coming of age’.
“Wireless charging technology is charging into mainstream adoption phase,” Mr Ranchod said.
“Researchers have predicted a fortyfold increase in the wireless mobile charging market within just five years to become a multi-billion dollar annual market, whilst Qi charging locations today total over a million – a technology movement hard to now ignore.
“Businesses of the likes of McDonalds, the Marriott International Hotels, and Heathrow Airport are investing in wireless charging so mobile users needn’t bring any cords, mats or anything to charge up at these locations…just their wireless compatible mobile.
“In years to come we should expect wireless charging hotspots to be readily available in all major cities…just as WiFi has grown to be.
“With such a movement towards wireless, the most successful and latest iPhone – the iPhone 6 – was in need of a practical case solution.
We wanted to make sure ours wasn’t one dimensional like many wireless charging solutions – consumers don’t want one case for protection, one case to charge up, one case to style up and yet another to give their phone added battery.
“More and more so consumers demand technology that not only works, but also works with our lifestyle, and this is the premise behind our design.
Mr Ranchod said the ultra light 1,500mAh interchangeable battery option for the Backbone iPhone 6 provides a simple solution to carrying extra power right in your back pocket, and means a one case solution for both wireless charging and added power.
“Our research found that whilst consumers may need a big, extra powerful battery to last the week for that camping trip, for day-to-day use they don’t need this much power and would rather not carry a ‘brick’,” Mr Ranchod said.
“We designed a battery option that is sleek, compact, lightweight and easily swapped in without removing the case, yet the right additional power to get mobile users through the day.”
The Backbone iPhone 6 wireless charging case includes a stylish Tread bespoke pattern, with four accent colour options - orange, blue, pink and red. The SRP for the wireless charging case together with a screen protector, USB connector and audio cable is US $89.95, whilst the SRP for the Backbone pack with the charge pad additionally included is US $109.95. The Backbone Battery’s SRP is USD $59.95. For more information, go to www.dogandbonecases.com